Ducati MTS1200 Forum
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Yellow MTS 1200 - A Factory Yellow Ducati Multistrada 1200. Not a custom paint job but straight from the factory production line in Bologna, Italy as you see it! The only factory yellow Ducati Multistrada in the world?
So what's the story?... That's exactly what I asked Italian (Varese, Italy) owner Francesco Pavinato...
There is always a story to everything...here I was on the Internet doing some research on the Multistrada 1200 since i was thinking of changing my trusty Aprilia RSV Factory. I wanted a more comfy bike but still a sporty one..besides I had already tried a Multistrada 1200S Touring model and I liked it very much.
With a couple of guys here we planned a vacation in the south of Florence (on our bikes of course...still with the Aprilia) and while we were there I decided to go to the Ducati Florence dealer..you know, just to have a look around
And there it was, a YELLOW! Multistrada 1200. They told me that sometimes...
Oh how they chortled when Ducati launched their Multistrada 1200 four-machines-in-one, adventure-bike concept at the 2009 Milan Show.
Those dismissive of the Italian sports bike supremos' ability to penetrate and master a completely new market weren't able to laugh for very long, however.
First Ducati UK had to ask the Italian factory to increase production of the bike when British dealers took more than 200 deposits after the bike’s appearance at the MCN Carole Nash London Show and a tour of dealerships created a surge of interest – and that was before anyone had even ridden the bike!
And by August 2010 Ducati was able to announce that more than 500 Multistradas had been sold in the UK, that the model had beaten its sales targets in Britain by more than 20% and that 40% of MTS owners were new to the premium Italian brand.
The bike has since gone from strength to strength, taking the market by storm and selling thousands of units worldwide and has adventure-bike titan BMW, who...
Let's start with Ducatis. Throw in the experiences of a returnee motorcyclist, traveller and photographer, who also happens to be an IAM Observer and RoSPA Gold holder, stir in opinion with tongue firmly in cheek and step back. Et voila! Bon appetit, mes braves...
Buying a motorcycle used to be so easy: Thirty years ago, if you wanted to tour, you bought a BMW; if you wanted to go fast in a straight line then eat hedge, you bought a Honda and, if you wanted to forget about the straight line bit and go directly to hedge, you bought a Kawasaki. If however you wanted to actually go round corners and, in the process, develop the mystical thousand-yard-stare of someone who doesn't know whence the money for the next service is coming, you bought a Ducati. Simples.
But how the world does change: it's 2010 and we're in a new age of motorcycling (crystals and tepees optional), where bikes compete on techno overkill, on race-derived kudos and in niches within niches ("Sir is looking for a...